startup

“Effective PR is essentially inception…”

Excellent Forbes piece here on PR dos and don’ts-although it says it’s geared to start-ups in the title, the advice could apply across the board to established companies, as well.  https://www.forbes.com/sites/sethporges/2013/05/17/the-10-pr-disasters-all-start-ups-need-to-avoid/ Although the article is chock-full of great tips, this may be my favorite line: “Effective PR is essentially inception:

“Effective PR is essentially inception…” Read More »

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